Todays Revolutionaries Become Tomorrows Dictators

  Todays Revolutionaries Become Tomorrows Dictators I think Mark Zuckerberg has got a good instinctive gut, I highly rate him, but I think over time he’s lost his revolutionary edge. When Zuckerberg was at Harvard, students wanted the university to develop an internal website that would include photos of people and their contact details. The University was reluctant and Zuckerberg …

End of Traditional Advertising- Growth of Online Engagement

  End of Traditional Advertising- Growth of Online Engagement It’s interesting to see just how much has changed in the world of marketing over the last 20 years. From 1839 when posters on private property were banned in London today’s approach to marketing is remarkably different. In 1867 we see the earliest recorded bill board rentals. In 1922 radio advertising …

SMO v SEO v PPC?

  Social Media v Search Engine Optimisation v Pay Per Click? There are significant merits in having a good social media strategy (SMO) as well as solid Search Engine Optimisation (SEO) performance, with some great return on your Pay Per Click (PPC) campaign. I mean Twitter can generate tens, hundreds or thousands of engaged people clicking through to your site, …